A native of Milwaukee, Wisconsin, Gordon F. Boucher began his automotive career in 1956 as a salesperson for a local dealership in Milwaukee, Wisconsin. In 1977 Boucher opened his first Lincoln-Mercury dealership in West Allis, and today Boucher owns and operates 18 dealerships in Southeastern Wisconsin. The dealerships are run by Gordie Boucher’s sons, Frank Boucher and Gordie Boucher, Jr. and his daughter Julie Boucher Sellars. The Boucher Automotive Group now ranks among the top 75 dealer groups in the nation according to Automotive News. The Boucher Group employs over 1,200 hard-working people, and consistently earns strong placement on Deloitte’s “Wisconsin 75” ranking, which celebrates the largest privately held companies within Wisconsin. Since 2010, their employees have voted the Boucher Automotive Group among the Top 5 Workplaces in Southeast Wisconsin based on the Milwaukee Journal Sentinel’s “Workplace Dynamics” survey.