Keith Pierce
Executive Vice President, Sonesta International Hotels Corp
Newton, MA 02458
Keith Pierce is a hospitality executive charged with franchise development for the Sonesta brand.
Phone (617) 796-8390
Keith Pierce is a hospitality executive charged with franchise development for the Sonesta brand.
Property Types
Hospitality
Bio
Keith Pierce was named Executive Vice President and President of Franchise & Development for Sonesta, effective March 2021. As a 35-year veteran, He oversees the day-to-day franchise operation of Sonesta and Red Lion Hotels.
He directs the franchise and development team and liaises with property owners and franchisees. His focus includes defining Sonesta’s expansion into franchising in the Americas and continuing the portfolio’s growth as the company pursues sustained growth and a larger global footprint. He is a member of the 2022 AHLA Board of Directors.
Education
