RSVP Direct Mail Advertising
$100,000
$15,000
57
1998
Plymouth,MI
Mike Marcantonio
Overview
Join RSVP and experience the rewards of running a successful direct mail marketing business, generating leads and assisting clients targeting an affluent demographic – all from the comfort of your own home. RSVP has been successfully operating in the $8 billion direct mail marketing industry since 1985, and while there have been some changes, the industry is still growing. Our franchise model has not only retained satisfied clients but has also empowered Franchise Members to build successful careers with true work-life balance.
RSVP’s franchisor — Alliance Franchise Brands LLC — is a world leader in marketing and visual communications. It is a holding company for nine franchise concepts, linking nearly 550 locations in North America and the United Kingdom. The company’s brands include Allegra Marketing Print Mail, Image360, RSVP Direct Mail Advertising, True Install, Signs by Tomorrow, Signs Now, KKP, Insty-Prints and American Speedy Printing.
Franchise Unit Trends and Revenue
57
7
$418,628
* in 2023
Franchise Fees
$15,000
Veteran's Fee: $11,250
7.0%
Gross Sales
1.0%
Gross Sales
Why Choose RSVP Direct Mail Advertising?
The RSVP franchise model is an established concept and trusted brand name in the marketplace. RSVP Franchise Members enjoy the benefits of:
- Flexible investment with an excellent earning opportunity potential
- Great lifestyle; enjoy an appointment-based business making your own schedule
- Home-based operation with minimal overhead; limited inventory or equipment required
- Sales-focused operation: attract advertisers while outsourcing design, production and mailing
- Steady sales potential: many franchise owners renew 70-80% of clients annually
- National Accounts Program supplement local efforts
- Proven franchise model for nearly 40 years
Starting Costs and Investment Requirements
$109,682 - $371,731
$250,000
$100,000
Training and Support
Initial Training: Everyone starts their journey with New Franchise Member Training at our Alliance UniversitySM. It’s here where you learn the ins and outs of how to successfully run your new business. You’ll grow your knowledge in:
- Advertising, marketing and promotion
- Business management, daily operations and product knowledge
- Customer service, sales processes and point-of-sale training
- Web-based tools and support
Ongoing Assistance: We’re always just a phone call or email away, so any questions or concerns are resolved quickly. Among your support team will be successful former franchise owners who have lived and breathed a similar experience to yours and can provide guidance based on “real-world” understanding.
We will support you and your business with the tools and expertise we have gained over our 45-year tenure in franchising because in the end, your success is our success.
History
RSVP started in 1985 when our founder identified an untapped opportunity for advertisers wishing to reach more affluent clientele. This is when he introduced the innovative RSVP Luxury Postcard Pack – a collection of well-designed, full-color postcards assembled in plastic-wrapped decks specifically targeting upscale consumers.
This unique business model and product have proven their resilience over time, adapting to the digital age by incorporating digital tracking and comprehensive conversion analytics. In 2018, RSVP became a part of Alliance Franchise Brands, a leader in the print, sign and visual communications industries.
Today, RSVP continues its expansion into new markets, with the iconic Luxury Postcard Pack making its way into mailboxes across the nation, connecting businesses with their ideal customers from coast to coast.
Ideal Candidate
You don’t need to be a seasoned marketer - we’re looking for individuals who are sales and marketing focused, self-motivated, entrepreneurial, and enjoy being involved in their local business community. As an owner, you can outsource the design, printing and mailing of all RSVP products so you can focus on customer relations and lead generation.
Those running our franchise businesses come from all walks of life. What they have in common is the desire to control their own professional destiny and build long-term equity while enjoying a very comfortable living today.
