Mobility City
$100,000
$47,500
30
2017
Fort Lauderdale,FL
Diane Baratta
Overview
Mobility City is the premier and one-of-a-kind mobile repair, cleaning and maintenance company for wheelchairs, power chairs, mobility scooters, lift out chairs, hospital beds, and other mobility products, which helps seniors, injured and disabled persons, young and old. We also sell quality products at competitive prices from the Mobility City website and the Mobility City Dollar Saver circular. Through our "white glove" service program, most products are delivered to your home, which includes set up and instructions for use.
We know that many people are unable and do not know how to maintain their equipment, which over time progressively gets worse from constant use. That is where we come in... quality parts and service at fair prices.
Persons using a wheelchair or scooter normally accumulate dust and dirt on their equipment during their regular use and travel so having their equipment cleaned are essential and important. Renew your mobility equipment with our "Clean and Polish" program and experience that clean and fresh feeling again!
By joining Mobility City as a franchise owner and becoming an integral member of our network family you will be providing our signature “Mobile Service Program” to individuals in your community which, is presently not being provided by any other company in the mobility and health care service field.
Franchise Unit Trends and Revenue
30
14
$574,597
* in 2022
Franchise Fees
$47,500
Veteran's Fee: $42,750
7.0%
Adjusted Gross Sales
1.0%
Adjusted Gross Sales
Why Choose Mobility City?
Opportunity: The "Graying" of America and the disability market. By 2022, roughly a third of the population, 98 million people will be considered "elderly". Add to that over 48 million are "disabled" including those considered obese. $6.8 BILLION is the projected market for mobility products.
Simple business: Unlike home care with many licensing issues, gov't regulations and trouble finding caregivers, this business is SIMPLE. Staff requires no licensing and anybody can learn the repair and maintenance aspects.
Multiple Revenue Streams: Repairs, Sales, Rentals, Cleaning and B2B Facilities. We handle customers at our facility or at their home. There is huge opportunity with maintenance and repair for large facilities like hospitals, senior living centers, airports, etc.
Systems, Support & Training: 38 years of experience are rolled up into a proven system for you to implement. We have relationships with every vendor, suppliers & offer national contracts to service. We host you at our corporate training center for start up training and our CEO and leadership team will personally come to your location to train for opening.
Starting Costs and Investment Requirements
$131,900 - $284,800
$250,000
$100,000
Training and Support
Training is a very important part of the franchise success. We have an 8 weeks to open program, initial training is in week 4 and on site training is in week 8.
Our in-depth training program goes as follows:
- Pre-training work to understand the scope of training, securing a location.
- 5 days training at our training facility in Boca Raton, Florida. Training is on product, marketing and networking, operation, the van, repairs, sales, CRM, hiring and store layout.
- 3 days at the franchisee location prior to opening. We'll lead them through a deeper dive of all the training segments for the franchise owners and any staff ensuring they are ready to successfully open and operate the business.
- We support our our franchise partners ongoing with updated best practices, new vendors and improved systems, marketing approaches, etc. We continue innovation and R&D so our franchisees can focus on growing their business.
- Manufacture reps will introduce new products and continue to train on a on-going basis.
History
Our Story: Our CEO, Diane Baratta had a problem. Her late husband was dependent on his mobility scooter and lift-out chair during the last years of his life. One afternoon coming home from the dialysis center, his mobility scooter broke down. She called the company where we purchased the scooter only to learn they had gone out of business. 6 other calls to get repair service and NONE would come out to the house to service his scooter! They all wanted the scooter brought to them – an impossibility for them. She finally came across one who would do home service. The technician identified the problem, replaced the dead batteries THAT SAME DAY and made her husband happy, mobile and independent again!
Unfortunately, her husband passed away soon after. But, after this terrible experience, Diane felt there had to be a better solution. She was shocked to learn that no mobile medical equipment repair service existed. So, she contacted the only company that had helped her. Together, they’ve created the most effective, responsive and affordable mobile repair and cleaning service focused on mobility equipment.
When Diane met Vincent Baratta of Mobility City, he'd already spent 36 years in the home medical supply business. Together, they identified a need and a huge void for repair, cleaning and sales of mobility products for consumers and healthcare facilities. Our business model is focused on providing people with independence and a better quality of life.
With Diane as CEO, and with Vinny as COO, they are focused on providing superior operations, marketing, training and support to our franchise partners. Our goal is to have 250 mobile service partners around the country and to become known as the “AAA of mobility repairs.”
And now it gets better...two years after they met, Vinny has 38 years of experience in the industry and 2 years of experience as Diane's husband!
Ideal Candidate
Our model franchise owner has drive and passion for helping people. They have an entrepreneurial attitude and want to dominate a market yet they work well within a proven system. Candidates often are looking for a simpler alternative to the senior care market. Successful operators are comfortable with networking and promoting their business, sales and systems driven but do not need to have sales backgrounds. The biggest common factor with our franchise owners is the passion to be in a hugely scalable business that makes a positive difference in the lives of others.
