IM=X Pilates and Fitness

Available Nationwide
Cash Required

$80,000

Min. Franchise Fee

$46,000

Total Number of Units

33

Franchising Since

2003

Corporate Headquarters

Clinton,CT

CEO Name

Elyse McNergney

Overview

IM=X (pronounced IMX) stands for Integrated Movement Xercize. IM=X offers a re-choreographed and reconstructed Pilates and fitness solution for everybody. Their boutique fitness studio concept integrates Pilates, strength-training, barre, cardio, yoga, personal training, back wellness and more - all in one system. Your candidates and their team will become the fitness experts in their area - sought after for the unique and powerful IM=X programs.

Franchise Unit Trends

Total Number of Units

33

New Units Opened

3

Average Unit Revenue

-

* in 2023

Franchise Fees

Min. Franchise Fee

$46,000

Royalty Fee

6.0%
Gross Sales

Ad Fund Fee

$175

Why Choose IM=X Pilates and Fitness?

IM=X Franchise Benefits


The IM=X Pilates and Fitness business model ensures that owners and managers receive comprehensive business training and ongoing support from a team of experts. They include unlimited certifications for all franchise staff for the life of the business, an equipment package featuring their unique, patented and superior Xercizers, and all Business Training and Marketing Support.


Staff Certifications: The IM=X franchise commitment to education provides your candidates with an edge over your competition. Their Master Trainers will certify as many staff as needed to develop, grow, and sustain a successful business, tuition-free! This provides immense payroll savings and guarantees quality, consistency and integrity in every class, every time.


Business Support: The IM=X Pilates and Fitness business model entails owners and managers receive comprehensive business training and ongoing support from their team of experts. Their step-by-step procedures guide franchise owners from pre-opening through the initial membership drive and beyond.


Proprietary Equipment: At the center of every IM=X Pilates studio is their reliable reformer equipment - The Xercizer. It is the heaviest, highest quality reformer available. They've been manufacturing in the USA for over 20 years and it takes industrial-strength materials and ingenuity of design to build a reformer that clients will prefer over others. The IM=X Equipment package also includes the proprietary IM=X Tower and IM=X Platform, as well as body bars and rings.


Marketing Services: Their extensive world-class marketing and brand support saves precious time and money. Their complete marketing program allows franchise owners to build their membership and private training business without the costs of a startup studio. Once they have signed on, they provide a marketing package that easily saves tens of thousands of dollars.

Starting Costs and Investment Requirements

Total Investment

$88,000 - $224,000

Net Worth Required

$150,000

Cash Required

$80,000

Training and Support
Financing Available
Multi Units

Training and Support

A Proven Fitness & Business Formula Unlimited group instructor and personal trainer certification support (tuition-free) makes hiring a breeze. IM=X® provides fitness industry pros with a proprietary certification, and thus our franchise owners are able to offset payroll costs as they recruit and build a winning team!


Our US-built, steel, and aluminum-constructed equipment lasts! It is larger and heavier allowing for a wider range of users while maintaining superior durability. The IM=X® business and marketing plan has been proven and will save you an enormous amount of money, time and energy. Every detail has been tested so you don’t have to drill down into operational details–which in turn frees you up to do what you love!

Ideal Candidate

The ideal candidate has a passion for fitness and helping others and possesses great organizational skills. Sales or management experience is a plus. No fitness background is required. Candidates may choose to become an Owner/Operator or pursue more passive ownership by hiring a Studio Manager. Multi-packs are available at a discounted rate for investors interested in opening two or more studios.

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