Graze Craze
$50,000
$49,500
39
2021
West Palm Beach,FL
Ray Titus
Overview
Graze Craze is a charcuterie board business part of franchise powerhouse United Franchise Group. A charcuterie board is an assortment of cured meats, cheeses, artisan breads, olives, fruits, vegetables and deserts! This isn’t your typical restaurant, there are no grease traps or hood vents and it’s all takeout, delivery and catering. What is the craze? Your customers Graze Craze food experience includes a fully accessible concierge grade of customer service at a reasonable price. A HUGE Industry Fast casual is the fastest growing segment of the food industry. In 2020, restaurant sales hit $899 billion with a huge growth in takeout and delivery. Participate in this explosive growth by joining Graze Craze, who’s seen great success in the last year.
Franchise Unit Trends
39
34
-
* in 2023
Franchise Fees
$49,500
Veteran's Fee: $39,600
6.0%
Gross Revenue
2.0%
Gross Revenue
Why Choose Graze Craze?
Now is the time to start a grazing platter business.
- No Cooking Required: Our restaurants don’t need stoves, ovens, or microwaves because there’s no cooking required to make a winning charcuterie board. The absence industrial kitchen equipment reduces the initial investment you’ll need to make and greatly simplifies day-to-day operations.
- Elite Training Program: Our industry expert training staff teaches you every aspect of running, managing and promoting a successful Graze Craze Franchise.
- Turnkey Process: Our turnkey process provides everything you need to run your business. From the equipment, hardware, software, fixtures and furnishings, everything is included for your business.
- Demographic Studies: We carefully research all aspects of every Graze Craze site. After all criteria are met and a location has been selected, we will assist you in the negotiation of your lease and the store build-out.
- There’s something for everyone: Nowadays, many customers have special dietary requirements that make it difficult for them to partake in the processed food sold at most restaurants. Charcuterie boards are meant to offer variety, so people can sample only the foods that work for them. And with fresh fruits, berries, nuts, and veggies as staples, our trays have something everyone can enjoy—opening up the pool of potential customers in your area.
Starting Costs and Investment Requirements
$125,000 - $150,000
$100,000
$50,000
Training and Support
Never made a charcuterie board? Never owned your own business? No problem. Don’t let your lack of experience stop you from opening you own catering franchise. As part of United Franchise Group, Graze Craze has developed an unbeatable training program to get you up to speed. We'll have you come down to our corporate headquarters in West Palm Beach, FL where you'll learn how to:
- Market your new business.
- Find and retain customers.
- Take and fulfill orders.
- Manage bookkeeping and so much more.
It doesn't stop there! We'll continue to support you through all the steps in your journey. One of the best reasons to choose a platter franchise like Graze Craze is that we’ve already established a highly effective model that’s proven to work. We have systems in place designed to simplify your job as a franchisee, and we’re always looking for new ways to streamline things even further. Franchisees can look forward to valuable resources like a software system designed to keep you organized, research and development to ensure you’re offering the most in-demand assortments, and business coaching to answer your questions and keep you on the right track. We’re committed to helping every franchisee grow their business.
History
Graze Craze was founded in 2020 by a U.S. Airforce veteran who had spent years working in the food industry. She observed the growing popularity of charcuterie boards and believed that there would be strong demand for a charcuterie service that allowed customers convenient access to grazing platters like those they loved online.
Ideal Candidate
If you're passionate about business and sales you'd make a great fit! Restaurant experience helps, but is not required and we'll teach you the rest.
