Garage Force

Available in Multiple Locations
Cash Required

$45,000

Min. Franchise Fee

$49,500

Total Number of Units

185

Franchising Since

2014

Corporate Headquarters

La Crosse,WI

CEO Name

Mike Peterson

Overview

Garage Force sells and installs premium concrete coating systems and garage storage solutions for residential and commercial use. Our floor coatings systems offer patented polyurea and polyaspartic floor coatings different and superior to others on the market. Our coatings are up to 20x stronger than epoxy, 100% UV resistant, and can be applied throughout the year, usually in just one day!

Our franchisees receive everything they need to start, own, and operate a successful business. From the initial training to equipment needed, our program is set up so new franchisees can start making money from their first job.

Digitial marketing will drive a bulk of your business that Garage Force creates for you.

  • Over 175 Territories in Operation
  • High Profit Margin
  • Average Invoice $4,300
  • No Brick & Mortar Required
  • Minimal Staffing (1-2 employees)
  • Low Start Up
  • Turn Key Equipment Package
  • Proprietary Management Software
  • Automated Marketing to generate leads for your business

A good fit franchise is someone that is business-minded with team management and/or sales experience. Construction experience is not necessary.

Franchise Unit Trends and Revenue

Total Number of Units

185

New Units Opened

28

Average Unit Revenue

$465,974

* in 2023

Franchise Fees

Min. Franchise Fee

$49,500

Royalty Fee

5.0%
Gross Revenues

Ad Fund Fee

-

Why Choose Garage Force?

Garage Force offers a proven system that can generate profit margins in excess of 30%. The product is superior to any in the market. The marketing is automated and generates leads in your market. The support is exceptional - a team is ready to help you launch and grow your business.

Starting Costs and Investment Requirements

Total Investment

$127,000 - $195,000

Net Worth Required

$200,000

Cash Required

$45,000

Training and Support
Financing Available
Mobile
Multi Units

Training and Support

1 week of initial training at our Headquarters

  • Initial training includes: classroom instruction on systems, products, industry information, and application techniques, along with sales, marketing, lead generation, and business operation best practices.
  • Hands-on-training of the Garage Force flooring products, systems, and equipment.

Additional 2 days of in-field support.
Multiple contacts for ongoing support, as well as regular live training events at the home office. We also offer support in business planning, lead generation, sales, marketing, and customer service.

Annual meeting held to offer additional training and learning opportunities, as well as franchisee networking.

  • Our franchisee web-app centralizes product and system purchasing for efficiency and consistency across the organization.

History

Patrick Illfrey is the founder of Citadel flooring which invented the floor coatings used by Garage Force today. Mike Peterson, CEO of Garage Force, began working with Patrick to create the franchise Garage Force. By the end of 2013 they started 2 test markets and by the end of 2014 they sold their first franchisee. 10 years later they have over 170 locations operating. They continue to refine the product offering, improving the strength and reducing the costs.

Ideal Candidate

  • Business management experience
  • Excellent management skills
  • Marketing and sales focused
  • No construction / industry experience necessary
  • Strong communication skills
  • People oriented, able to connect with people

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