Floor Coverings International

Available Nationwide
Cash Required

$50,000

Min. Franchise Fee

$50,000

Total Number of Units

252

Franchising Since

1988

Corporate Headquarters

Norcross,GA

CEO Name

Tom Wood

Overview

The floor covering industry, including both commercial and residential properties, is valued at over a hundred-billion-dollars. The residential segment alone is worth an incredible $116 billion. Floor Coverings International is the largest and most seasoned floor covering franchise in North America – a leader in this lucrative industry.


The flooring industry is still widely dependent on big-box retailers. Our flooring business model brings beautiful custom design options directly to our customers. At Floor Coverings International, we strive to make the process of selecting flooring more convenient for our clients by allowing them to choose their new floors in their homes. There’s nothing worse than thinking in the store that a floor color will work, only to find it doesn’t once you’re at home. You and the team of experts behind you will be able to guide customers through the process of selecting their new floors, putting them at ease and making them feel confident in their choice.

Franchise Unit Trends and Revenue

Total Number of Units

252

New Units Opened

57

Average Unit Revenue

$1,094,175

* in 2023

Franchise Fees

Min. Franchise Fee

$50,000
Veteran's Fee: $47,700

Royalty Fee

5.0%
Gross Sales

Ad Fund Fee

3.0%
Gross Sales

Why Choose Floor Coverings International?

MOBILE SHOWROOM NOT STOREFRONT RETAIL
Be part of something different—Align with Amazon. The Flooring industry is the LARGEST interior remodeling industry. 70% of flooring sales are retail. We are a disruptor and provide female decision makers a preferred shop-at-home experience.


SCALABLE & LOW EMPLOYEE
The top 50% of our franchisees average $1.8 million in sales with the Owner Operator, Office Admin, & 1-2 Salespeople. We scale by adding Mobile Showrooms. Installation is done by SKILLED LABOR.


CORONAVIRUS & RECESSION PROOF
Our diversified marketing programs with online marketing automation, realtors, restoration, etc. makes us recession resistant. Also, our shop at home model is particularly appealing versus our competitors who are mostly retailers.

Starting Costs and Investment Requirements

Total Investment

$165,400 - $235,100

Net Worth Required

$250,000

Cash Required

$50,000

Training and Support
Financing Available
Multi Units
Mobile

Training and Support

--Pre-Training: Six Weeks
These first six weeks will be completed at home. We’ll provide a checklist of action items you need to accomplish, including obtaining your business license, completing our digital training, setting up your mobile showroom and securing an office space. Don’t worry, though — we won’t just send you the checklist and drop back in after six weeks. We’ll schedule regular calls with you to make sure you’re hitting deadlines and to provide answers to all your questions. We’ll be thoroughly acquainted by the end of this portion of training.


--Training at Headquarters: Five Days
After the first six weeks are complete, your business is almost ready to roll! You will then come to our Atlanta headquarters for our five days of in-person training with members of our team.


Partake in role-playing scenarios to understand our sales process
Develop a two-year and five-year business plan in addition to a 10-year vision plan
Receive CRM and marketing training
Ride along for actual appointments
The best part? Your business will already be booking appointments during the five days you’re training with us.
Once you’re back home again, your business will be open!


--On-the-Job Franchise Support
--Headquarters Training 2.0: 90 Days In
--Employee Management Training
--Weekly ‘CEO’ Call
--Customer Relationship Management Platform

Ideal Candidate

Career Replacement, Full Time Endeavor, Leader has Hired & Coached, Wants Scalable Business, Can do B2B & B2C Sales, Can Lead Salespeople, Wants to Build Something in Their Community, Willingness to be in a Sales Oriented Business (no need for Zig Ziglar), Real Estate +, HGTV Lovers +, Empower & Coach Their People, We Have 38% Female Owners, “How Can I vs. I Can’t,” & FUN!

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