Well Established eCommerce B2C & Wholesale B2B Home Furnishing Busines

New York, NY
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Asking Price:$6,500,000
Established Year:2017
BUSINESS DESCRIPTION

Since its inception, this business has been dedicated to developing exclusive (yet affordable) furniture collections to their family of customers. With a keen eye for design and quality, they have developed a full line of products that were quickly very well received and let them lead market trends in the industry. Launched with the mission to bring affordable luxury to the masses and influenced by New York City where the fusions between old and new styles are shown on every block, this business set out to create furniture that applied this same strategy: Timeless styles that stand out... by blending in. Founded in 2017 and launching its first line in 2018, this business has been dedicated to developing exclusive (yet affordable) furniture collections to their family of customers. They later launched their D2C Shopify site and developed a wide audience and community. The goal is to rethink the old, challenge the new and inspire designers and costumers to add new flavor to their homes. The team does their our own research, trend-watching and market prediction to develop their products from sketch to factory production and distribution.

In addition to eCommerce, they have developed a full distribution channel which includes wholesale, eCommerce and retail in both US and Canada. The home furnishing collections are produced overseas and imported from China, Vietnam and India. Products are warehoused in LA & Vancouver and shipped to the US and Canada. The distribution network is streamlined to ramp up or down based on volume. The collections are distributed through valued partnerships via specialty furniture stores, national retailers, and major online retail channels both domestic and global. The business has wholesale relationships with major national retailers, i.e HomeGoods, TJ Maxx, Big Lots, Ross, Burlington, Walmart, etc.

Included in sale:

Five USPTO brand trademarks
The website's domain and all the versions of the domain including different extensions of the main domain name (.org .net for example).
The domain names used with the white label panels used for selling traffic.
All accounts with traffic networks that used for reselling
All social handles
Mailing list
Designs, content, code, logos, and graphics for the site
ERP system with integrations to sell any product line to over 100 marketplaces, channels, and retail sites in US & Canada
Over 100 resourcing factories in China, India, Vietnam for alll home furnishing categories
Wholesale relationships with major national retailers, i.e HomeGoods, TJ Maxx, Big Lots, Ross, Burlington, Walmart, etc.
Inventory will be sold separately at cost.
Seller is willing to continue for at least a year with new ownership


DETAILED INFORMATION
Location
Relocatable
Inventory
Not Included in asking price
Home-Based
This business is Home-Based
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Donna
Byers
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Donna Byers