Upper Boutique Winery + Tasting Room & 2,700 Wine Subscriptions

Avila Beach, CA
Asking Price:$4,700,000
Inventory:$411,800
FF&E:$479,343
Established Year:2001
Cash Flow:$483,753
EBITDA:$533,405
Real Estate:$2,400,000
BUSINESS DESCRIPTION

Avila Beach

Opportunity knocks for 100% ownership of an award-winning, proven winery wowing patrons for nearly a quarter century. Included with purchase is a 2,700 subscription wine club, more than $400,000 in wine on hand, case good inventory, and winemaking facility equipment. This is an ideal investment for anyone looking to jump into the wine business with all cylinders firing, a vineyard owner in search of a tasting room, or a wine business looking for a strategic addition to its portfolio. Note: Please direct all questions to Listing Broker, not our client.

Located on one of the best Avila Beach corner lots a block from the ocean, Alapay Cellars is at a strategic, upward trending time in its operation with numerous strategic growth opportunities both from its current licensing and consumer demand.

ALAPAY CELLARS - OPPORTUNITY QUICK FACTS

• Founded: 2001
• Business Model: 99% Direct-to-consumer with excellent customer loyalty.
• Tasting Room: Ocean-themed, prime Avila Beach retail location, attracting both locals and tourists.
• Revenue Streams: A well-established and growing wine club, tasting room sales, entertainment events, winemaker cruises, and branded merchandise.
• Annual Production: 5,140 cases with capacity to produce up to 10,000 cases.
• Annual Sales: Approaching $2M with consistent growth, new subscriptions and events.
• Tasting Room: Operating 7 days per week from the same location in Avila Beach for 24 years.
• Wine Club: Multiple offerings 5 time per year (J2 original, 2 dessert, 1 bonus) with 2,700 subscriptions.
• Awards: San Francisco Chronicle Gold, Double Gold, Best in Class & Sweepstakes. Numerous awards in Central Coast Wine Competition and others. Contact Broker for list.
• Notable Events: Popular "Wine Down Wednesdays” and now “Wine Down Sundays.” Sunset cruises, winemaker dinners, winery open houses, and European winemaker cruises, all consistently selling out.
• Varietals: Whites: Sparkling cuvee, Chardonnay, Viognier, Sauvignon Blanc, and dry rose'. Reds include Pinot Noir, Petite Sirah, Zinfandel, Cinsault, Barbera, Cabernet Franc and Sauvignon. Dessert wines: Port & Late Harvest Dessert.

BENEFITS TO PURCHASE

• Instant Profitability: Alapay’s proven, very profitable business model offers turnkey operation with everything in place.
• Licensing to Expand: Licensing in place to support two additional tasting rooms to replicate the Avila Beach revenue streams.
• Strong Brand: Well-respected brand with nationwide shipping, except where prohibited by state law/licensing.
• Steady Growth: Consistent sales and profitability trending upward with many available tools to grow.

OPTIONAL PRIME, NEARLY OCEANFRONT REAL ESTATE | $2,400,000

• Real Estate Purchase Available Only to Alapay Cellars Purchaser
• Location: Downtown Avila Beach
• Description: Prime corner lot, just a block from the ocean and Avila Beach’s bustling retail district.
• Building Size: Total of 2,836 sq. ft. (1st property – 1,612 sq. ft. | 2nd property – 1,224 sq. ft.) plus exclusive 264 sq. ft outdoor tasting mezzanine.
• Current Use: Tasting room, lounge with new outdoor mezzanine for additional seating, and the winery offices.
• Flexibility: Property subdivided into reconfigurable segments. Contact Broker for details.


DETAILED INFORMATION
Location
Avila Beach, CA
Inventory
Included in asking price
Real Estate
Owned
Employees
6
Furnitures, Fixture & Equipment(FF&E)
Included in Asking Price
Facilities
The business consists of a 1,972 SF retail tasting room, an outside mezzanine tasting area, and a connected 840 SF office space under separate LLC. Both prime Avila Beach commercial properties are only available for purchase with the wine business. In addition to $400,000 wine inventory, physical assets include furniture, displays, POS equipment, office furniture, computers, networking, signage, and store inventory. Wine production facility inventory includes destemmer, tanks, pumps, hoses, fittings, fermentation tanks, chiller, wine press, and forklift.
Competition
The Central Coast wine industry consists of more than 900 wineries and represents nearly one-fifth of California's total. It's been reported that 11 million cases of wine are produced here annually. San Luis Obispo County is home to roughly 400 wineries and the direct-to-consumer market has exceeded $325 million in a single year. Overall, Central Coast is planted with over 90,000 acres of vineyards. Though plenty of competition exists, this particular winery sees enviable year-over-year growth in revenue and wine club memberships.
Growth & Expansion
Relocate Santa Barbara County wine facility to site with production and a second tasting room to duplicate the Avila Beach model (+third satellite option under the license.) Launch $100+/bottle High-End Brand to lineup of successfully branded trademark wines. Addition of Wholesale Tier (restaurants, wine outlets, hotels, bars, stores) Expand Packaging Trademarks to target for large distribution the 12:01 Anytime after Noon Santa Barbara Cinsault and Dry Rose’ Beach Blush. Launch Additional Events via local hotels and vacation rentals partnerships.
Support & Training
The owner Is willing to remain on, as reasonable, to ensure a smooth ownership transfer and is open to continuing in a limited designated role, or an advisory/consulting position if desired by the new owner.
Reason for Selling
Retirement planned, but open to remain on during transition.
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Brent Humpherys
Brent Humpherys