Tennis Training Ecomm Business | Outstanding 59% SDE Margin

New York
listing image
Asking Price:$2,995,000
Gross Revenue:$1,429,096
EBITDA:$845,445
Cash Flow:$845,445
Inventory:$323,553
Established Year:2016
BUSINESS DESCRIPTION

Outstanding 59% SDE Margin | 21% YoY Growth

With unique tennis training products used by myriad professional players internationally and covered on Forbes.com, this ecommerce business is on a winning streak, giving the advantage to a new owner. Products have been carefully developed through extensive customer feedback. Sales have grown 21% year over year with exceptional profit margins! With strong organic website traffic, 1 million Instagram followers, 1,000 five-star reviews, and a high average order value, this solid business is well-known and trusted within the tennis world. The owner has been mostly focused on products, leaving a high lob for the new owner to potentially score a match point by introducing growth initiatives. For instance, the current owner does no paid advertising and has hardly experimented with selling on Amazon. A knowledgeable operator can potentially introduce large sales increases and ace it with effective marketing.

With high margins, solid growth, and new products in the pipeline, this could be an amazing business for a tennis enthusiast who wants to own a business in the space. Unfortunately, this listing does not qualify for SBA financing, so buyers will be expected to demonstrate their ability to fund a deal of this size.

Key Benefits:

High SDE Margin: The business has an extremely high SDE margin of 59%.

Strong Growth Trend: The business’s revenue and SDE have increased ~21% in the TTM compared to the previous 12-month period, after having jumped ~57% the year before.

Unique Products: The business offers high-quality, unique, on-court tennis training products that help players with ball tracking, footwork, and swing mechanics.

High Average Order Value (AOV): The business has a high average order value of $163.

Active Email List: The business has ~33,000 email subscribers.


DETAILED INFORMATION
Location
Relocatable
Inventory
Not Included in asking price
Competition
Trust and Credibility: The business has 1M Instagram followers, is well-established within the tennis community, and has garnered 1,000 five-star reviews.
Growth & Expansion
Growth Opportunities: Leverage the current owner's weak spots with paid ads, launching a full-size tennis racket, tennis education courses, and expanding to Amazon.
Support & Training
Full Training: The current owner will provide full training.
Reason for Selling
The owner would like to secure a comfortable life for his young family.
Home-Based
This business is Home-Based
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