75M Downloads Instagram App SAAS

Washington, DC
Asking Price:$55,000,000
EBITDA:$11,882,890
Gross Revenue:$13,920,151
BUSINESS DESCRIPTION

Available for acquisition is a top messaging app for users on Instagram with rapid growth. It is designed to give Instagram users an opportunity to receive candid, anonymous messages or reviews from their followers and friends. The app is available on both iOS and Android.

The app is profitable, generating recurring revenue of $14 million annually. It was the fastest app ever to reach 75M downloads, going #1 on the App Store in more than 50 countries. It dominates the market for anonymous Q&A and has overtaken all other apps because of several factors including network density and the brand.

The app’s growth coincides with the development of AI models that have made it possible to properly moderate user-generated content. It has seen 500 million messages sent with zero severe bullying incidents.

Keypoints
Has been #1 on the App Store in 60+ countries
75,000,000 Downloads – fastest app to reach 75M downloads, ever
$14 mm ARR
Strong team – 15 years’ experience, 20+ apps shipped, 100M total downloads
#1 in 100+ countries50 billion story impressions
Instagram link-sharing – creates powerful network effects and viral growth
Final mover advantage – stands to be the final, permanent leader in its category
Download machine – website alone can drive 20K downloads/day for other apps
Combined with a pre-order strategy, it can take any app to #1 on the App Store
Users can be funneled to other apps that have higher LTV per customer


DETAILED INFORMATION
Location
Washington, DC
Inventory
Not Included in asking price
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Rick
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Rick Grown