6 Figure-100% Hands Off Drop shipping Woman's Clothing Boutique

Marion County, KY

Seller Financing Available

Some best sellers!
Asking Price:$157,000
EBITDA:$308,694
Gross Revenue:$758,818
Established Year:2018
BUSINESS DESCRIPTION

2.1 million in sales the past 2 years!

This & That Boutique, established in 2018, is a thriving e-commerce business with continuous year-over-year growth. Specializing in women's clothing, graphic tees, freshies, and accessories, the boutique has built a loyal customer base and a strong online presence. Its main focus is graphic tees, which remain its best-selling product.

Key Highlights:

100% Online & Hands-Off: The business operates entirely through a seamless drop shipping app, with two highly reliable U.S.-based vendors offering 5–8 day shipping times. This setup minimizes owner involvement and ensures smooth operations.

Engaged Audience:
Over 17K members in an exclusive VIP group for returning customers.
A 84K following on Facebook.
A 9K+ following on Instagram.
A beautifully designed website and app with several hundred downloads.
A 40K+ email list for marketing campaigns, offering immense potential for growth.

Strong Metrics:
34% customer return rate in the past 7 days.
Facebook ads driving 85% of sales, with a 3–6x ROI on marketing campaigns.
Recent email campaigns showing a 50-60% open rate and significant conversions.

Proven Revenue & Growth:
Over the past two years, the business has generated $2.1 million in sales, showcasing its profitability and scalability. Recent efforts have already resulted in a 77% sales increase with just minimal additional marketing effort, demonstrating untapped potential for growth.

Operations:

Dropshipping Model: The Shopify-integrated app ensures seamless order processing. Vendors are aware of the sale and will work with the new owner.

Remote Employee: A dedicated, experienced employee handles customer service, product updates, and vendor relations. She is open to transitioning with the business.

Revenue Details:
(Note: Financials reflect prior in-house operations. Current drop shipping setup eliminates overhead costs, improving profitability.)

2022: Revenue - $661,232 | Net Income - $85,419
2023: Revenue - $741,262 | Net Income - $55,120

Growth Potential:

New Marketing Channels: Leveraging TikTok ads and video-based marketing could significantly expand reach and profitability.
Email Marketing: This underutilized channel already shows excellent engagement and conversion potential.
Custom Products: Transitioning from drop shipping to in-house production could double profit margins.

Why Sell?
The owner is seeking to pass this thriving business to someone who can fully capitalize on its potential. Despite limited recent effort, the business has proven resilient and profitable, making it a turnkey opportunity for a motivated entrepreneur.

Additional Details:

Training and support will be provided for a smooth transition.
Vendor relationships and processes are well-established for continuity.


DETAILED INFORMATION
Location
Marion County, KY
Inventory
Not Included in asking price
Real Estate
Owned
Employees
1
Facilities
This sale includes assets for a seamless transition: a Facebook Pixel with 4+ years of customer data, a 17K+ VIP Facebook group, 84K Facebook and 9K+ Instagram followers, a Shopify website and custom app, a 40K+ email list, and trusted U.S.-based drop ship vendors with 5–8 day shipping. Also included: proven Facebook ad data (3–6x ROI) and a remote employee ready to transition. Optional ad management services are available for a monthly fee.
Competition
The boutique operates in a thriving e-commerce market with consistent demand for women’s fashion and graphic tees. Its niche focus on unique, high-quality designs sets it apart, with a 34% customer return rate and strong engagement across social media. Competition exists, but the established brand loyalty, 4+ years of Facebook Pixel data, and a 40K+ email list provide a competitive edge. Untapped opportunities, like TikTok marketing and video ads, offer significant growth potential.
Growth & Expansion
Strong foundation with 84K Facebook followers, 40K+ email list, and 4+ years of Pixel data for targeted ads. High return on ad spend (3–6x ROI) and a 34% customer return rate. Opportunities in TikTok ads, video marketing, and email campaigns, which are currently underutilized. Potential to increase profits by creating in-house products or leveraging new sales channels. Cons: Growth requires time and effort, particularly in testing new strategies. Relies heavily on Facebook ads for sales (85%).
Support & Training
I’ll provide full training on the Shopify store, managing orders, and leveraging the Facebook and email marketing tools. I’ll also introduce you to our vendors and assist with onboarding the remote employee, if retained. Up to 14 days of email and phone support is included to ensure a smooth transition. Optional ad management services are available for a monthly fee.
Reason for Selling
I am running 2 other businesses and would like to focus more on them.
Home-Based
This business is Home-Based
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Heather Daugherty
Heather Daugherty