1699 US Highway 401 Byp S
Laurinburg, NC 28352

Lodging Partners is pleased to offer the fee simple interest in the sale of the 80-unit Comfort Inn Laurinburg, an award winning select service hotel located in Laurinburg, NC. Located in southern North Carolina near the South Carolina state border, Laurinburg is southwest of Fayetteville and is home to St. Andrews University. The Hotel is located near several major companies, including Campbell Soup, Pilkington Glass, and many others. There are also numerous local attractions such as Lumber River, Cypress Bend Vineyards, Scotia Village, and the John Blue House and Heritage Center. The University of North Carolina at Pembroke and St. Andrews University, both conveniently located near the Hotel, play an important role in the region and provide hotel demand from all the local university events and graduation. The Property is complete with select-service guest amenities including complimentary hot breakfast, wired and wireless high-speed internet, business center, fitness center, seasonal outdoor pool and whirlpool, guest laundry, and approximately 650 square feet of flexible meeting space. Guestroom amenities include free high-speed Internet access, coffee makers, hair dryers, irons, ironing boards, Microwaves & Minifridges, and LCD televisions. The hotel is well-maintained and in good condition, and the owners recently installed new furniture. INVESTMENT HIGHLIGHTS The Hotel is well-located along a highly trafficked corridor of US-74 near many major companies and numerous local attractions. Hotel demand in this market also includes weekend tourist traffic in route to and from Myrtle Beach that frequently stop in Laurinburg the night before arriving in Myrtle Beach. For the Trailing Twelve months through March 2018, the Hotel's Comp Set increased RevPar by over 9.2%. During this timeframe, the Comfort Inn Laurinburg achieved a 92.6% RevPAR index within its competitive set. The Hotel is the only upper midscale property in Laurinburg which has not completed a major property improvement plan in the past several years and provides a significant upside opportunity for a new owner to drive rate and achieve further penetration following the completion of a property improvement plan. Very easy to operate and ideal size for an Owner-Operator; provides a great opportunity for upside potential in top-line growth, expense management, and operational efficiencies. UPSIDE POTENTIAL This property offers significant upside potential with more hands-on management and direct sales efforts. The ideal buyer will be an owner-operator who completes a cosmetic renovation and uses the opportunity to drive top-line revenue to increase the Hotel’s RevPAR index to market levels while revamping revenue management strategy and reducing unnecessary expenses to achieve a much stronger bottom-line flow-through. FRANCHISE The Hotel has won numerous Platinum and Gold Awards and is being offered as a Comfort Inn franchise (NC127). Comfort Inn is expected to grant a standard license agreement upon the completion of a Product Improvement Plan (PIP). Prospective purchasers should contact Choice Hotels to determine current franchising application fees and terms.